Signal Beam's MCP server lets an AI assistant read your tracking reports, check your setup and suggest changes. The address is https://app.signalbeam.co/mcp. You need a Signal Beam account, on any plan or the free trial.
An assistant can only suggest changes. Nothing happens until an owner or admin approves it in the dashboard. It can't delete anything, reach your ad accounts, or edit or publish your website, and it never asks for passwords or keys.
Connect Claude
On claude.ai or in the Claude desktop app:
- Open Customize, then Connectors, and choose Add custom connector.
- Name it Signal Beam and paste
https://app.signalbeam.co/mcpas the server address. - Choose Connect. Signal Beam opens in your browser: log in if asked.
- Check the app's name and your account, choose whether it can suggest changes or only read, and choose Allow.
On a Team or Enterprise plan, an owner adds the connector under Organization settings, then Connectors. By default, Claude asks before it runs each tool.
Connect ChatGPT
- In ChatGPT's settings, add a custom MCP server. Where this is depends on your plan.
- Paste
https://app.signalbeam.co/mcpas the address and choose OAuth as the sign-in. - Log in to Signal Beam when asked, and choose Allow.
ChatGPT doesn't show Signal Beam's ready-made prompts, so ask in your own words, such as "Audit my tracking with Signal Beam".
Connect Claude Code
Run this in a terminal:
claude mcp add --transport http signal-beam https://app.signalbeam.co/mcpThen type /mcp in Claude Code, choose signal-beam, and sign in. If you'd rather not sign in from Claude Code, create a token on the dashboard's AI access page and add it as a header instead:
claude mcp add --transport http --header "Authorization: Bearer YOUR_TOKEN" signal-beam https://app.signalbeam.co/mcpOther apps
Most apps that can add a remote MCP server work the same way: give them the address and sign in when asked. If an app can't sign in, create a token on the AI access page and send it as the header Authorization: Bearer YOUR_TOKEN. The AI access page shows the steps for each app we've tried.
Use the ready-made prompts
In Claude, the prompts are under the + button, then Connectors, then Add from Signal Beam. In Claude Code, type /. You can leave the site empty: the assistant finds it, or asks which one.
- Set up tracking adds a site, takes you through installing the script, checks it's live, and gives you the links to connect your ad platforms.
- Audit tracking checks a site's setup and recent events, and lists the problems with the most important first.
- Weekly report compares the last 7 whole days with the 7 before: conversions, revenue, and what was and wasn't sent.
What the assistant can read
Only the sites you can reach in the dashboard, with your role on each.
| Tool | What it gives |
|---|---|
list_sites, get_site_status | Your sites, and each one's connected ad platforms, consent setting and last 7 days |
audit_tracking | Problems with a site's setup, the most important first |
get_overview | Totals by day or week, compared with another period, and how many sent events carried an email or phone |
get_attribution_report, list_conversions, get_customer_journey | Conversions and revenue by source and campaign, and the visits before a conversion |
list_recent_events, get_event_detail | The event log, and one event's outcome at each ad platform |
get_blocked_events | Events held back on purpose, by reason, event and day |
list_custom_events, get_custom_event_fires | Custom events and how often each fired |
list_blocking_rules, check_duplicate_pixels, list_integrations | Blocking rules, ad pixels installed twice, and connected tools such as Stripe |
get_install_snippet, get_install_steps, check_script_installed | The script and install steps for your builder, and whether your live page has it |
get_connect_link, build_utm_link | Dashboard links where you connect an ad platform, Stripe or Calendly yourself, and tagged links for ads |
list_change_proposals | Changes it suggested, and whether they were approved |
What it can suggest
Only if you allowed suggestions when you connected, and only on sites where you're an owner or admin.
| Tool | What approving does |
|---|---|
propose_site | Adds a site to your account. It counts towards your plan's site limit |
propose_site_update | Changes a site's name in the dashboard or its currency |
propose_custom_event, propose_page_trigger | Tracks a new event on a click, form or page view |
propose_blocking_rule, propose_blocking_rule_change | Adds a blocking rule, or turns one on or off |
propose_test_event_code | Sends a pixel's events to the platform's test tool for 1 to 24 hours |
propose_pixel_name | Names a pixel in Signal Beam |
propose_integration_settings | Changes a Stripe connection's settings, such as counting renewals |
Approve or reject a change
- Open the link the assistant gives you. It goes to the AI access page in your dashboard, with that change outlined. Log in first if you need to.
- Read the exact change and the assistant's reason.
- Choose Approve or Reject. The dialog says what approving does before anything happens.
Viewers can see changes but not approve them. A new site is approved by the person who asked for it.
Stay connected, or disconnect
An app you sign in from stays connected while you use it, and asks you to sign in again after 30 days without use. A token lasts 30 days, 90 days or a year, as you choose when you create it. To disconnect either, open AI access and choose Disconnect. It stops working at once, and other apps stay connected.
If you lose your role on a site, the assistant loses it at the same moment.
Limits
- Each connection can make up to 120 requests a minute. If it goes over, it's asked to wait a minute.
- Up to 20 suggested changes can wait for approval per site.
- The overview covers up to 92 days by day, or 366 days by week.
If something doesn't work
- The sign-in page says the app isn't registered. Remove the connector and add it again.
- The assistant says a site wasn't found. Ask it to use
list_sites. A token can be limited to some sites. - It says it can only read. The connection is read-only. Disconnect it and connect again, allowing suggestions.
Still stuck? Email admin@signalbeam.co.