1. Home
  2. AI assistants
MCP server

Check and set up your tracking from Claude or ChatGPT.

Connect Signal Beam to your AI assistant. Ask how last week went, why an event didn't reach Meta, or to set up tracking on a new site. It reads your reports and suggests fixes, and nothing changes until you approve it in your dashboard.

  • Included on every plan
  • You approve every change

What your assistant can do.

Signal Beam's MCP server gives an AI assistant the same view of your sites that you have in the dashboard, and a way to suggest changes for you to approve.

  • Read your reports

    Totals by day or week compared with the period before, revenue by source and campaign, customer journeys, the event log, one event's outcome at each ad platform, events held back and why, and how often each custom event fires.

  • Check your setup

    An audit of each site with the most important problem first, a check that the script is on your live page, and a look for ad pixels installed twice.

  • Set up a site

    It can ask for a new site to be added, give the install steps for your website builder with your script filled in, and hand you the dashboard links where you connect ad platforms, Stripe and Calendly yourself.

  • Suggest changes

    Blocking rules, custom events, page triggers, test event codes, pixel names, Stripe settings, and a site's name or currency. Each is a proposal with a link to approve or reject it in your dashboard.

What it never does.

The assistant works for you, but it reads things your visitors wrote, such as page addresses and event names. So it's limited to what can be undone, and to what you approve.

  • Changes without you

    Every change waits for an owner or admin to approve it in the dashboard. A connection can also be read-only.

  • Deletes, or touches your ads

    There's no tool to delete a site, pixel or rule, and no access to your ad accounts or campaigns.

  • Sees keys or personal data

    It never asks for or sees passwords, access tokens or API keys. Emails and phone numbers stay hashed, and the hashes aren't handed over either.

Connect in a minute.

The server address is https://app.signalbeam.co/mcp. You sign in with your normal Signal Beam login and choose whether the assistant can suggest changes or only read. The setup guide has each step.

  1. Claude

    Add a custom connector

    In Claude on the web or desktop, open Customize, then Connectors, and add a custom connector with the address above. Then connect and allow it.

  2. ChatGPT

    Add an MCP server

    Add a custom MCP server with OAuth from ChatGPT's settings, using the address above. The exact steps depend on your ChatGPT plan.

  3. Claude Code

    Run one command

    claude mcp add --transport http signal-beam https://app.signalbeam.co/mcp, then sign in from /mcp. A token from the dashboard works too.

Other apps that can add a remote MCP server should work the same way. The dashboard's AI access page lists the apps we've tried.

Things to ask.

In Claude, three ready-made prompts are under the connector's menu: Set up tracking, Audit tracking and Weekly report. Or ask in your own words:

  • "Set up Signal Beam tracking on shop.example.com."
  • "Did every purchase reach Meta yesterday? If not, why not?"
  • "Which campaigns brought in leads last week, compared with the week before?"
  • "Why are events being held back, and how many?"
  • "Track a lead when someone reaches /thank-you."
  • "How many of my events carry an email or phone for matching?"
AI assistant questions

Before you connect an assistant.

What is MCP?

The Model Context Protocol is an open standard that lets AI assistants use tools from other services. Signal Beam's MCP server is how Claude, ChatGPT and coding tools read your Signal Beam data and suggest changes.

Which AI apps can I connect?

We've tried Claude, ChatGPT and Claude Code. Other apps that can add a remote MCP server with sign-in, or with a token in a header, should work too. ChatGPT doesn't show the ready-made prompts, so ask in your own words there.

Can it change anything in my account?

Only by asking. Each change is saved as a proposal, and nothing happens until an owner or admin approves it on the AI access page. It can't delete anything, reach your ad accounts, or edit or publish your website.

Does the assistant see my customers' data?

It sees what you can see in the dashboard for the sites you can reach, and no more. Emails and phone numbers are stored only as hashes, and the assistant is only told whether one was sent, never the hash.

Is my data used to train AI?

Signal Beam doesn't use your data to train AI models and doesn't sell it. What you ask, and what the tools answer, go to the AI app you chose under its own terms, so check that app's settings for how it uses chats.

How long does it stay connected?

An app you sign in from stays connected while you use it, and asks you to sign in again after 30 days without use. A token you create for a coding tool lasts 30 days, 90 days or a year. You can disconnect either at any time on the AI access page.

Which plans include it?

Every plan, including the free trial. A site added from a chat counts towards your plan's site limit like any other.

Send better data before your next campaign.

Connect your site, add your ad platforms and see the first server event arrive today.

Start your free trial